Refocus your photos, after your shoot!

Lytro, Inc. (www.lytro.com) announced today that it is developing a “light field” camera for consumers that will forever change the way people take and experience pictures. Later this year, Lytro will start selling light field cameras that can capture all of the light rays in a scene to offer photographic capabilities never before possible, such as focusing a picture after it’s taken.

Lytro cameras will also create interactive, living pictures that can be endlessly focused and refocused by both the photographer and the viewer, bringing new creative possibilities to photography. In 2010, consumers worldwide spent more than $38 billion on cameras.

Lytro’s light field camera represents the most significant shift in photography since the transition from film to digital in 1988. The light field fully defines how a scene appears, from the foreground to the background and everything in between. Unlike conventional cameras, which can only record a scene in two dimensions, light field cameras can capture all of the light traveling in every direction through a scene in four dimensions. A light field picture taken with a Lytro camera can be manipulated after the fact in ways not possible with editing software.

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Category: Science & Technology